From August 27 to 30, 2024, Isuzu Vietnam successfully organized the “Exploration Program For Isuzu Pick-Up & SUV” in Thailand. The program aimed to provide customers with a comprehensive view of the D-MAX & mu-X models, not only in terms of design and technology but also their superior performance features.
This is the second time the program has been organized, attracting many customers and authorized Isuzu dealers from across the country. This strong outcome not only demonstrated the powerful appeal of Pick-Up & SUV products but also reflected customers’ deep interest in the values Isuzu brings. The real-life experiences at the event helped customers better understand the advantages of Isuzu products, thereby increasing trust and satisfaction with the Isuzu brand.
The Exploration Program For Isuzu Pick-Up & SUV attendants in Thailand
Isuzu has always been strongly committed to engaging with and listening to customer feedback through practical and in-depth product experience programs. This dedication to understanding and meeting customer needs has become the foundation for Isuzu’s continuous success and innovation in the automotive industry.
One of the highlights of the program was an exclusive tour of the Isuzu Gateway factory, the company’s pickup trucks and 7-seat SUVs manufacturing facility in Thailand. Here, customers witnessed firsthand the complex technical processes and strict quality control measures that ensure every Isuzu product meets the highest standards of performance and reliability.
Factory Visit
Another exciting activity was the unique off-road driving experience at Isuzu 4×4 Land. This practical experience at Isuzu 4×4 Land made a strong impression, allowing customers to feel the power, flexibility, and reliability of Isuzu vehicles in the most challenging driving environments.
Isuzu 4×4 Land Experience
Mr. Murakami Kenichi, Senior General Manager of Isuzu Motors Co., (Thailand) Ltd, shared: “This program is an important opportunity helping customers gain a deep understanding of Isuzu’s high-quality product brand. From these real-life experiences, we hope that each customer can feel the dedication and core values behind every Isuzu product.”
The Exploration program for Isuzu Pick-up & SUV in Thailand 2024 took place successfully. Isuzu Vietnam will continue to implement numerous display events and test drive experiences in the future to bring the ISUZU D-MAX and mu-X duo closer to customers. With a strong commitment to product quality and customer service, Isuzu Vietnam is affirming itself not just as a car manufacturer but as a reliable partner, always accompanying Vietnamese customers on every journey.
– ISUZU VIETNAM –
